PERSONAL INFORMATION COLLECTION STATEMENT FOR myTV SUPER SERVICE (“PICS”)
We regularly review this PICS and may from time to time amend its terms and conditions by updating www.mytvsuper.com/en/pics. By continuing to use our Service after any amendments to this PICS, you are agreeing to this PICS as revised, so please do visit www.mytvsuper.com/en/picsperiodically for updates.
COLLECTION OF PERSONAL DATA
We collect your personal data provided under your TVB Member ID registration and when you apply for, or register to be a user of, or use myTV SUPER service and/or myTV Shops (as the case may be) ( each “the(that) service(s) you apply, register or use”). It is also the case that data relating to your use of the service(s) you apply, register or use are collected from you when you use that service(s) you applied or registered.
Personal information that we may collect from you includes (a) information you provide when you register to be a TVB Member; (b) information you provide when you register to be a user of the service(s) you apply, register or use, or request/purchase a product or service from us, including your salutation, first name and surname, address, telephone numbers, email address, identification number, year and month of birth, Customer ID and account password and payment information; (c) information you provide to us when you use the service(s) you apply, register or use ; (d) information about your computer, phone or other web enabled device (collectively, the “Device”), which may include mobile app token, the types and configurations of browsers, language settings, geo-location and location of your device, device type/manufacturer, Internet Protocol (IP) address (and domain names), operating system type and version, network type, and Internet service providers; (e) information about your usage of the service(s) you apply, register or use , which may include the time/duration and the pages visited or the services used (access log); (f) Device identifiers such as iOS Identifier for Advertising (IDFA), Android Advertising ID, etc., information about ads served, viewed, or clicked on, such as the type of ad, where the ad was served, whether you clicked on it, etc. (see below PERSONAL INFORMATION FOR SERVING AND PERSONALIZE ADVERTISING].
We do not knowingly collect or otherwise process personal information from children. We collect and otherwise process children’s personal information upon obtaining the consents of the children’s parents or guardians. If you are under 14, please do not provide any information about yourself to us, including your name, address, telephone number, e-mail address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 14 without consent of parents or guardians, we will delete that information. If you believe we might have any information from or about a child under 14, please contact us at firstname.lastname@example.org.
USE OF PERSONAL DATA
It is entirely voluntary for you to provide personal data. Where personal data are submitted by you on behalf of another individual, you represent and warrant to us that all the necessary consents have been obtained from the relevant individual and that you have retained proof of these consents (such proof is to be provided upon our request). If you want us to process your application or registration to the Service, you must provide to us the personal data marked as “mandatory”. Personal data provided by you will be used by us for the following purposes and any purposes related to and/or for the furtherance of any of these purposes (collectively “Purposes”):
application, administration, continuation and termination of your use of the service(s) you apply, register or use;
enabling the provision of and continuing to improve the service(s) you apply, register or use;
processing and completing transactions requested by you;
providing you with news, notices and other communications of us in respect of the service(s) you apply, register or use;
conducting credit reference checks;
processing billings and payments, determining amounts outstanding, and, if necessary, collection of outstanding payments;
enabling the daily operation of and managing your customer accounts in relation to the service(s) you apply, use or register;
handling and following up service calls, enquiries and complaints in relation to the service(s) you apply, register or use;
verification of your identity;
to recognize you and/or your Device across different TVB Group services accessed by you. We do so to provide you with seamless access to another TVB Group service registered by you by identifying you and making your personal information available on such services;
meeting the requirements to make disclosure to any governmental authority in Hong Kong and overseas jurisdictions under the requirements of any law binding on us;
enabling us to provide other services better tailored to your needs;
enabling us to provide you with the most effective service you apply, register or use in different locations, devices, connectivity and situations;
helping us to monitor and analyze trends, usage and activities in connection with the service(s) you apply, register or use;
enabling us to detect, investigate and/or prevent unauthorized or illegal activities;
conducting research in relation to the service(s) you apply, register or use provided by us;
enabling us to better understand the demographics of our users;
performing statistical analysis of your behavior and interest in the service(s) you apply, register or use;
customer profiling and analyzing your purchasing preferences;
making suggestions and recommendations to you and other users of the service(s) you apply, register or use or goods and services that may interest you or them;
any other purposes as may be agreed by you from time to time.
You warrant to: (a) provide us true, accurate, current and complete personal data about yourself; and (b) update the foregoing data from time to time. We may suspend or terminate your user account or refuse your access to the service(s) you apply, register or use or any part thereof without notice if we suspect that you have breached this provision.
If it becomes necessary that we have to take action against you for any reason whatsoever including without limitation recovering from you any money you owe us, you expressly agree that the personal data provided by you can be relied upon in identifying and taking legal action against you.
PERSONAL INFORMATION FOR SERVING AND PERSONALIZE ADVERTISING
We may use personal information we collect about you (Paragraph 4 above) for the following purposes:
Serving Ads: to offer advertising inventory in the service(s) you apply, register or use;
Interest-Based Advertising: to infer what you may be interested in and to serve ads to you based on these inferred interests;
Geo-Targeting: to serve ads based on your current or prior location;
Reporting: to measure Ad performance and to report aggregate statistics to advertising partners;
Fraud Detection and Prevention: Identifying invalid clicks (or ad queries) and preventing fraudulent behavior; and
Providing and Operating the Service: Auditing, researching, and analyzing data in order to maintain, protect, and improve the service(s) you apply, register or use, and to ensure that our technologies function properly.
We may disclose your personal information to the following parties for the following purposes:
We disclose personal information to advertising partners so that they can decide whether to bid on ad inventory or serve an advertisement and choose the best Ad for you, subject to compliance with applicable laws and regulations.
We disclose personal information to governmental authorities or other third parties assisting us detecting, investigating, preventing or otherwise addressing fraud, security, or technical issues.
We disclose aggregate information to advertising partners to help them measure the effectiveness and value of the service(s) you apply, register or use. For example, we provide advertising partners with reports showing how many users viewed or clicked on their Ads.
Opt Out: You can opt out of receiving personalized advertising by using your Device settings:
myTV SUPER Box On myTV SUPER platform, you may opt out by enabling the “Limit Ad Tracking” setting or “Reset Advertising Identifier” in “Privacy” under “Setting”.
myTV SUPER App iOS: You may opt out by enabling the “Limit Ad Tracking” setting or “Reset Advertising Identifier” in “Advertising” under “Privacy” setting in operation system. Android: You may opt out by enabling the “Opt out of Ads Personalization” or “Reset advertising ID” in “Ads” under “Google” setting in operation system.
If you opt out through your Device settings, we or our advertising partners will honour your preference by only serving contextual advertisements in response to such ad requests, and prohibits the use of any data contained in this opt out request to serve personalized advertising or to create a profile of the user or device.
While we will take all practicable and reasonable steps to protect personal data from unauthorized or accidental access, disclosure, misuse or processing, or from alteration, destruction or loss, we may transfer/assign such data to the following parties:
any actual or proposed assignee, transferee or successor of or to our rights in respect of your personal data if we decide to sell any relevant part of business;
any agent, suppliers, contractor, professional advisors, insurers, other network operators or third party service provider who provides administrative, telecommunications, computer and other services to us and/or the relevant service(s) in connection with the service(s) you apply, register or use;
any person to whom we are under an obligation to make disclosure under the requirement of any law binding on us or for the purposes of any guidelines or codes of practice issued by regulatory or other authorities with which we are expected to comply;
governmental authorities or other third parties assisting us detecting, investigating, preventing or otherwise addressing fraud, security, or technical issues; and
If necessary, we may transfer your personal data to places outside Hong Kong for carrying out the Purposes (or the directly related purposes) specified above, for which the personal data were collected. Where such a transfer is performed, it will be done in compliance with the prevailing requirements of relevant laws and regulations, including the Personal Data (Privacy) Ordinance, Cap 486 of the laws of Hong Kong.
USE OF YOUR PERSONAL DATA IN DIRECT MARKETING
We intend to use your personal data for direct marketing purposes, and we may not so use your personal data unless we have received your consent (which includes an indication of no objection). Subject to your consent, we may use your salutation, first name and surname, address, telephone numbers, email address, and record of use of the service(s) you apply, register or use for marketing of the following services and products:
our products and services and/or the products and services of any company within the TVB Group;
news, rewards, promotions and other marketing events related to or offered by us and the TVB Group, such as Television Broadcasts Limited, TVBI Company Limited, TVB Anywhere Limited and Big Big Channel Limited;
joint promotion with merchants and business partners offering discount and other benefits to users of the Service, from and in relation to goods and services of or relating to the following industries: entertainment, media and public relations, telecommunications, retail, leisure and sports, food and beverage, transportation and tourism, software and games, education, environmental, health and wellness, non-profit, information technology, social networking, parenting financial and property.
If you do not wish us to use your personal data for direct marketing at any time, please email us at email@example.com for myTV Shops; or firstname.lastname@example.org for MyTV Super Service. We shall remove your personal data from our archive within fourteen (14) days after we receive your notification.
SECURITY OF PERSONAL DATA
Except as provided in paragraphs 10, 12 to14 above, your personal data will be accessed only by our employees or contractors who are authorized to do so. Employees and contractors designated to handle personal data will be instructed to do so only in accordance with this PICS. We have implemented reasonable security measures to safeguard your personal data from unauthorized access, disclosure, use and modification. Please be aware, however, that despite our efforts, no security measures are perfect or impenetrable, and no transmission over the Internet can be guaranteed to be completely secure.
RETENTION OF PERSONAL DATA
We will retain your personal data for as long as necessary to fulfill the purposes for which such data was collected. We will then destroy such data unless their retention is required to satisfy legal, regulatory or accounting requirements or to protect our interests (For example, we may retain the personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you).
ACCESS TO AND UPDATE OF PERSONAL DATA
Depending on the applicable law for you, you have the right:
(a)to check whether TVB holds data about you and access to and obtain copies of such data;
(b)to request that we provide copies of personal data you have provided to us and in a format which will allow you to transfer the data to another organization for handling;
(c)to require TVB to correct and supplement any data relating to you which are inaccurate or incomplete;
(d)to ask for your personal data to be erased or destroyed where:
(i)the purpose of our collection or processing has been achieved or cannot be achieved, or it is no longer necessary to achieve the purpose;
(ii)we cease to provide relevant products or services, or the retention period has expired;
(iii)you withdraw your consent for our collection and processing;
(iv)we violate applicable laws or regulations, or violate the agreement between you and us for the handling of the personal data;
(v)other circumstances stipulated by applicable laws or regulations apply; However, your exercising of this erasure right will not affect the lawfulness of any processing carried out before your request of erasure and we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you if applicable at the time of your request. We may not be able to provide certain products or services to you as a result and we will advise you if this is the case at the time upon your request of erasure.
(e)to ascertain TVB's policies and practices in relation to personal data and to be informed of the kind of personal data held by TVB;
(f)to request us to explain our personal information processing rules;
(g)in the event of your death, to allow your next of kin, for his/her own lawful and legitimate interests, to exercise your rights of access, copy, correction, deletion, etc., unless you instruct otherwise. However, by agreeing to this PICS, you confirm that your next of kin or anyone else shall not exercise your rights to your personal information;
(h)to request that we do not use your personal data to send you marketing information;
(i)to request that decisions about you are not made solely by an automated process;
(j)to request that we cease to process (or suspend processing) your personal data;
(k)to withdraw your consent for our collection and processing of your personal data (However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent);
(l)to complain to us or the relevant authority about the way we use your personal data. We would appreciate the chance to deal with your concerns by contacting us before you approach the relevant authority, so please contact us in the first instance.
Where possible we will seek to comply with your request but we may be required to hold off to comply with a legal requirement. All requests will be considered without delay and within one month of receipt as far as possible. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In such a case, we will notify you and keep you updated.
To exercise any of your foregoing rights, please email us at email@example.com for myTV Shops; or firstname.lastname@example.org for MyTV Super Service marking your communication “Confidential” and specifying the service(s) you apply, register or use. In response, we may ask you to provide certain details about yourself so that we can be sure you are the person to whom the personal data refers. We may charge you a reasonable fee for processing such access requests.
The service(s) you apply, register or use may include links to other services or sites. This PICS applies to service(s) you apply, register or use and provided by us only. You are exposed to cookies that are not our responsibility when you access to linked sites or other services, and any information you submit to linked sites or other services will be subject to the privacy policies of those sites or services (if any). You are advised to review the relevant policies carefully before providing any information to those linked sites or services.
If you wish to contact us directly, please email us at email@example.com for myTV Shops; or firstname.lastname@example.org for MyTV Super Service. All information, other than the personal data that you send through this email, will not be considered or treated as confidential information. Do not send us through this email any information, ideas, suggestions, proposals or comments that you consider confidential or that you want to be treated as confidential.
Your telephone conversations with our staff may be recorded and used as evidence by us without further notice.
If any part of this PICS shall be deemed unlawful or for any reason unenforceable, then that provision shall be deemed to be severable from this PICS and shall not affect the validity and enforceability of any of the remaining provision of this PICS.
This PICS shall be governed by and construed in accordance with the laws of Hong Kong SAR. Disputes arising herefrom shall be subject to the non-exclusive jurisdiction of the courts of Hong Kong SAR.
If there is any inconsistency or conflict between the English and Chinese version of this PICS, the English version shall prevail.